8) There’s no bigger turn off to a woman than a man carelessly trying to shove as many of his Old Etonian friends into a cabinet as possible. For most women, one Old-Etonian at a time is enough, maybe two at a push. A good rule of thumb is – if you have more Old Etonians than women in your cabinet at any one time – it’s too many!
7) If you want a woman to feel good, try really really really hard not to suddenly and unexpectedly completely strip her – without warning – of all her unemployment benefits just because she got pregnant. It might get you all hot under the collar – but for most women, it’s a real turn-off!
6) Don’t try to patronise us with with a quick reshuffle involving a few token positions. Women don’t want to feel like you’re just going through the motions to…
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